Upcoming Course Dates
- Being asked questions throughout the session kept me thinking and fully engaged. The quizzes were also a fun, competitive element which also helped to consolidate learning.
Prerequisite Courses
None
If you are unsure whether this course is right for you, please contact Miranda Lane (info@financetalking.com)
If you would prefer face-to-face learning the equivalent open course is available.
An online equivalent of this course is available with immediate access.
The following courses are closely related to this course.
- Financial Information Essentials – Virtual
- Understanding & Communicating Shareholder Value – Virtual
Capital Markets Essentials – Virtual
4 Hours, 9am - 1pm Introductory Skills
If you are just getting started in financial PR or IR or if you need to understand capital markets and audiences in order to be effective in a corporate communications role, then this course is a must. We will help you see how the capital markets big picture fits together. You’ll understand how and why companies issue shares and bonds, how they are traded and how listed companies are expected to communicate.
Outcomes
- See the big picture – the context for your role
- Get to grips with financial markets jargon
- Appreciate how the key capital markets players think and how they operate
- Understand the regulatory framework and the financial calendar
What's Included
- Access to a virtual classroom with a series of online courses to help you consolidate your learning
- Colour-coded course materials
- A copy of The FinanceTalking Financial Glossary (pdf)
- Email or phone your tutor if you have questions
After the course, you will have access for 4 months to the following eLearning courses which will help you consolidate your knowledge:
- Introduction to Companies, Funding & the Capital Markets – Essentials
- Initial Public Offers – Specialist Short
What you will learn
The Big Picture
- Economy backdrop
- Company funding – equity and debt
- Capital raising from start-up through private equity to IPO’s
- Shares and bonds – how they work
Capital Markets
- Capital markets overview
- The role of investment banks
- Understanding investor types and active vs passive management
- Overview of regulatory regime including governance
- The role of IR and financial PR
Key Financial Audiences for IR and PR
- Disclosure of material information and the financial calendar
- Portfolio managers and how they think (including activism)
- Sell-side analysts and research reports
- The importance of guidance and managing expectations
- Financial media relations
- Summary and conclusion
How you will learn
We use Zoom to deliver our virtual events
- Very simple to use
- Access the event on your laptop or tablet (or even your phone)
- Discussions and case studies via breakout groups
- Quizzes and polls
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